A showcase of diverse projects

HSBC - Client appreciation event
CORPORATE EVENTS

Job brief: The Regional Marketing Manager for CMB and GBM reached HSBC Digital Production Services on design support for high-net-worth clients' events in Ho Chi Minh and Ha Noi as part of a series of client appreciation events. These events are considered exclusive, and the request included creating key visuals such as an Iconic Hexagon for the main event backdrop, email banner, event banner and Zoom background.

As Lead Digital Designer, I created event visuals for HSBC’s exclusive client gatherings in Ho Chi Minh and Ha Noi. Drawing on Vietnamese culture, I integrated the lotus with HSBC’s Iconic Hexagon, using the brand’s red and gold palette.

The final designs: Backdrops, banners, and digital assets, balanced strict brand guidelines with cultural resonance, earning strong approval from the Group brand team.

My role:
Lead Digital Designer for the project (Worked on the concepts and final graphic creation)

REACH Real Estate
BRAND IDENTITY

Brand Identity Creation As Art Director and Designer, I developed a cohesive brand identity for REACH Real Estate, a Sri Lanka‑based company serving both residential and commercial clients. I designed a distinctive logo featuring a stylized house with upward lines to symbolize growth and ambition, balancing the client’s preferred palette of blue, red, and black for trust, energy, and depth. Through customized typography, color harmonization, and multiple logo variations, I established a modern yet professional visual language. I also produced comprehensive brand guidelines to ensure consistency across platforms, from corporate wall branding and magazine ads to stationery and social media. The result was a polished, versatile identity that reinforced REACH’s commitment to elevating real estate experiences.

My Role: Art Director and Designer (As the sole designer and art director for this project, I was responsible for conceptualizing and executing the entire brand identity.)

Seasonal Design Project
INVITATION LAYOUTS

I created a series of festive invitation templates tailored for Seasonal gatherings. Drawing on traditional holiday motifs such as ornaments, and warm seasonal palettes, I designed layouts that balance elegance with joyful celebration. Each invitation was crafted to be versatile, suitable for both personal and corporate events — while maintaining a polished, print‑ready finish.

Beyond the visual design, I ensured accessibility and usability by preparing files optimized for digital sharing and professional printing. The result was a cohesive set of invitations that captured the spirit of the season, offering clients customizable options to suit their unique celebrations.

FJL Limited – Valentine Jewellery Campaign
SOCIAL MEDIA CONTENT & STRATEGY

As sole Art Director and Designer, I conceptualized and executed the full brand identity for Sobaavi, a homemade brand offering eco‑friendly products from cosmetics to healthy snacks. Inspired by nature and simplicity, I designed a logo, organic color palette, and clean typography to reflect the brand’s ethos. I also created cost‑effective packaging solutions and a monthly social media campaign with visually engaging posts. The cohesive identity successfully communicated Sobaavi’s mission of sustainability and well‑being, resonating with its audience across both physical and digital touchpoints.

My Role

• Concept Development: Created the overarching theme and visual concept for the campaign

• Art Direction: Directed the photoshoot, ensuring that it brings my concept to life

• Post-Production: Edited and enhanced the images to highlight the intricate details of the jewellery

• Graphic Creation: Designed the final graphics for social media posts

• Team Management: Coordinated with the photographer and copywriter to bring the concept to life

• Client Communication: Maintained regular communication with the client to ensure their vision was met

• Social Media Strategy: Developed and implemented a comprehensive social media marketing strategy

• Post Scheduling and Boosting: Managed the posting schedule and boosted posts to maximise reach and engagement

• Reporting: Generated detailed month-end reports to track the campaign’s performance and provide insights to the client

Sobaavi – Natural Brand Identity
BRAND IDENTITY

Sobaavi is a brand offering all natural products from cosmetics to healthy snacks. Inspired by nature and simplicity, I designed a logo, organic color palette, and clean typography to reflect the brand’s ethos. I also created cost‑effective packaging solutions and a monthly social media campaign with visually engaging posts. The cohesive identity successfully communicated Sobaavi’s mission of sustainability and well‑being, resonating with its audience across both physical and digital touchpoints.

My Role: Art Director and Designer (As the sole designer and art director for this project, I was responsible for conceptualizing and executing the entire brand identity.)

FJL Limited – Floral Jewellery Campaign
SOCIAL MEDIA CONTENT & STRATEGY

As Social Media Manager and Lead Creative, I developed and executed a monthly campaign for a prestigious diamond jeweller.

For this collection, I crafted a floral‑inspired concept, hand‑cut paper props, and directed the photoshoot to mirror the delicate craftsmanship of the jewellery. Beyond art direction and post‑production, I managed the full social media strategy: from concept development and scheduling to boosting and reporting. Despite budget constraints and account challenges, I guided the client through social media best practices, coordinated the creative team, and delivered a cohesive campaign that elevated brand visibility and audience engagement.

Role and Responsibilities

• Concept Development: Created the overarching theme and visual concept for the campaign

• Styling: I personally hand‑cut all floral motifsused in the photo-shoot

• Art Direction: Directed the photoshoot, ensuring that it brings my concept to life

• Post-Production: Edited and enhanced the images to highlight the intricate details of the jewellery

• Graphic Creation: Designed the final graphics for social media posts

• Team Management: Coordinated with the photographer and copywriter to bring the concept to life

• Client Communication: Maintained regular communication with the client to ensure their vision was met

• Social Media Strategy: Developed and implemented a comprehensive social media marketing strategy

• Post Scheduling and Boosting: Managed the posting schedule and boosted posts to maximize reach and engagement

• Reporting: Generated detailed month-end reports to track the campaign’s performance and provide insights to the client

DONA NIRASHA KANNANGARA | CREATIVE DESIGNER

Starting at a small firm, I've had the privilege of working with various brands, for the last 15 years from startups to renowned brands like HSBC. My experience in brand strategy and diverse print and digital projects has enriched my journey. Product photography, especially for jewellery brands, has been a particularly exciting area, requiring meticulous attention to detail.

With over 15 years of experience across global brands and local businesses, I bring the versatility to adapt my creative process to any project. Whether it’s branding, social media campaigns, event visuals, or product photography, my ability to translate diverse requirements into cohesive, impactful designs ensures each client’s unique vision is realized.

Beyond work, I am deeply passionate about art, illustrations, crafts and various other genres of photography, which continually inspire my creativity. I'm dedicated to staying updated with the latest trends and skills in this dynamic field.

ABOUT ME

Campaigns/Events

Connect with your audience through impactful campaigns & events. I create striking digital and print visual elements ensuring your message is clear and memorable across all platforms.

• Key visual

• Print and digital adverts

• Event backdrop

• Flyer, Zoom background, Banners

• Emailers

• Brochure and more

Social media

I craft compelling narratives and visually stunning content tailored to your unique brand identity. From eye-catching graphics and captivating copy, I ensure your social media channels resonate with your audience and drive meaningful engagement.

• Facebook, Instagram

  • Cover imagery

  • Monthly graphic lineup

  • Adverts

• Supporting copy

• YouTube: Thumbnail imagery and more

SERVICES
My design expertise extends across multiple formats, proving that strong creative foundations can adapt to any project need.

Branding

I build a strong brand identity that resonates with your audience. From unique logos to comprehensive visual guidelines, I ensure your brand stands out across all physical and digital assets, creating a lasting impression.

• Logo and Logo Guidelines

• Visual Identity: Typography, Colour Palette, Patterns, Iconography

• Physical brand assets: Business card, Letterhead

• Company profile (print/digital)

Print Design

Tell your company’s story with professionally designed profiles, catalogues, and brochures. I craft standout magazine adverts and book covers that leave a lasting impression in print media.

• Hoardings

• Company profiles

• Catalogues

• Brochures

• Magazine adverts

• Book covers and more

More design services

Enhance your digital presence with dynamic web banners, informative newsletters, and clear infographics. I design engaging pitch decks, creative e-book covers and custom illustrations to meet your unique needs.

• Web banners

• Newsletters

• Infographics

• Pitch decks

• E-book covers

• Illustrations and more

HIRE ME @ UPWORK

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